Commercial Hard Surface by Shaw™

DALTON, Ga. – 2003
In 2003 Shaw™, the leading carpet and carpet tile manufacturer in the specified commercial market, broadened its focus from the carpet industry to include the entire flooring market. Shaw™ has plans to integrate products from each of the fastest growing categories in the hard surface flooring business. These categories include ceramic, hardwood, and laminate. Shaw™ plans to integrate these products into both manufacturing and distribution operations to position the company as a single source supplier of flooring solutions. According to James Coker, VP Shaw™ Commercial Hard Surfaces, "Our customers have grown to expect great design, exceptional service, and superior performance all bundled in a fashion that creates tremendous value. We plan to consistently meet these expectations as a broader resource of quality flooring products designed and engineered for the specified commercial marketing."

Shaw™ has strategic arrangements in place with leading ceramic and porcelain tile producers from around the globe with the commitment to maintain large inventories in each of our regional distribution facilities across the United States to meet the local needs of our customers. Products in the ceramic category will include wall tile, mosaic, quarry, as well as many elegantly styled through body porcelain floor tiles in varying formats and sizes.

In the commercial hardwood category, Shaw™ has aligned with several large specialty wood flooring manufacturers who have proven their ability to develop and engineer quality prefinished products from a variety of wood species in various strip and plank widths for use in the commercial marketplace.

Over the past three years, Shaw™ has invested approximately $25 million to construct and bring online the industry’s most state of the art laminate flooring manufacturing facility located in Ringgold, Georgia. In this modern manufacturing environment, Shaw™ is engineering a new commercial flooring product category, “performance composite floor”. Shaw™ plans to manufacture products in this unique category that will have traditional hardwood, ceramic, and stone visuals combined with the exceptional performance and value.

By continuing to leverage proven manufacturing and distribution strengths, Shaw™ will continue to be recognized as the leading provider of quality commercial flooring products in this larger and more diverse flooring industry.

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Performance Composite Flooring™ by Shaw™

DALTON, Ga – 2003
Shaw™ Industries, Inc., the leading supplier of commercial flooring, has recently engineered a new flooring material — Performance Composite Flooring™ (PCF).

PCF has been developed and engineered with the rigors of the commercial market in mind. Shaw™ has focused on the challenges of commercial clients, exceptional durability, long-term performance, great aesthetics, minimal maintenance, superior life cycle costs, versatility from an application standpoint, and great value.

The solution is Performance Composite Flooring™ (PCF). Shaw™ has taken advantage of its $30+ million manufacturing investment made over the past 24 months at its Ringgold, Georgia laminate flooring facility to created this new flooring product for the specified commercial market. PCF is produced by integrating superior performing raw materials into Shaw's proven technical process.

Shaw’s first product in this new PCF category is called Gallant. Gallant offers ten different traditional wood surface visuals in a variety of species, colors, and strip widths designed for the commercial environment. Other critical components of this new commercial flooring system are moldings, trims and premium underlayment material. Shaw™ also has packaged very low profile metal performance trims as a component of their PCF product. When combined with Shaw’s premium underlayment, complete flooring system that is perfect for most abusive commercial applications is achieved.

SelecCore™ is Shaw's Ultra Dense Core used in the manufacturing of PCF. SelecCore™ gives PCF superior structural integrity, improved dent resistance, improved sound reduction, and enhances the product's ability to resist moisture.

SelecCote™ is Shaw's superior Wear Layer used in the manufacturing of PCF. SelecCote™ is an AC5+ wear layer engineered for the commercial market. When tested using the industry standard Taber test, SelecCote yields very favorable results that exceed 10,000 cycles, which are two times better than comparable products. Enhanced performance drives the importance of this new product category in the specified commercial market.

SelecLink™ is Shaw's patented locking technology or seaming system which reliably secures the floor panels on all four sides and allows the floor to be installed quickly and without adhesive. This instant application eliminates messy clean up and permits immediate use of the floor.

These product features, combined with the assurances that come with a Fifteen Year Commercial Warranty backed by Berkshire Hathaway, Shaw’s parent company, created the ideal flooring solution — a product with great durability, long-term life, great aesthetics and minimal maintenance costs.

Due to Shaw’s vertical manufacturing and distribution structure, great “value” will be a given.

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